Preparation for Summative Assessment

http://www.cfel.jbs.cam.ac.uk/resources/multimedia/pitching.html#2005_spillane_making

New Logos

New Screenshots

Formative Assessment

The formative assessment was an eye opening experience as it highlighted specific areas of my part in the project that needed rethinking. The fact that I needed to include a more unique selling point that would convince users to download 'Walkable' over it's competitors such as Google Maps. Also, I must rethink the working logo in order for use with other City underground rail networks (such as Paris/Madrid etc).

Screen Shots Of Walkable Application In Use

Google Maps API - Revisited

http://www.google.com/support/forum/p/maps/thread?tid=42dbb1b2b5dbc6ad&hl=en

Advertising On London's Websites (TFL)

http://www.visitlondon.com/about/marketing/advertise-on-visit-londons-websites